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Enduratex Perfects Faux Leather

March 27, 2011 By Naseem Muaddi

Enduratex recently launched a new line of leather simulated vinyl called Gran Reserva.  This faux leather is comparable to Ultraleather, but at roughly $30 per yard, it sells for less than half.

Not only does Gran Reserva have the soft grain and indistinguishable touch of genuine leather, but it’s even backed with a simulated suede microfiber.  Trim shops will appreciate this, because vinyl tends to adhere to panels much better when it’s cloth-backed. Best of all, it also has great stretch – which will allow you to cover even the most contoured surfaces. Gran Reserva measures 54” wide and is available in twelve color options.

I predict that Enduratex’s Gran Reserva will dethrone Ultraleather as the new king of leather simulation.  Don’t believe me?  Contact The Miami Corporation for a sample card and see for yourself.

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Filed Under: Archive, Products & Reviews Tagged With: Auto Trim, Auto Upholstery, Car Interior, Enduratex, Miami Corporation, Ultraleather

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