• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • About
  • Forum
  • Design Studio
  • Upholstery Jobs
  • Newsletter
  • Sponsors

The Hog Ring

Auto Upholstery Community

  • Facebook
  • Instagram
  • Twitter

Cadillac Introduces Vibrating Car Seats

April 3, 2012 By Nadeem

With seat heaters, coolers, lumbar and back supports and even massagers found in today’s car seats, it seems like auto upholsterers will soon have to become certified electricians in order to fix a simple cigarette burn. Well, it’s about to get even more complicated. Cadillac has just announced that its 2013 XTS and ATS sedans, as well as its SRX crossover, will feature vibrating driver seats.

The new technology, which is part of Cadillac’s optional Driver Awareness and Driver Assist package, is a safety feature designed to warn drivers of collision threats by sending a vibrating pulse through the driver-side seat cushion.

The New York Times explains:

The seat generates vibrations on the left or right side of the seat to warn the driver of a potentially dangerous situation on either side of the car. Simultaneous vibration on the left and right warn of threats detected at the front or rear of the vehicle. Situations that might trigger the warning include drifting out of a lane toward another vehicle or failing to notice a rear or forward object when parking. Other visual alerts will reinforce the warnings.

The system senses the proximity of other cars or objects through various sensors and cameras that relay information to a control computer, which determines if a warning is necessary. The cameras also assist during parking duty. [more]

Raymond Kiefer, an active safety technical fellow for General Motors, equates the sensation given off by the vibrating seat to someone tapping you on your shoulder to get your attention – only it’s tapping you on the bum.

Of course this technology is not new. Vibrating steering wheels have been in use for quite some time. However, Cadillac is the first automaker to install it in car seats.

For our sake, let’s hope disabling the technology so that we can make foam and seat cover repairs is as simple as pulling another plug.

Filed Under: Archive, Cabin Technology Tagged With: 2013 Cadillac ATS, 2013 Cadillac SRX, 2013 Cadillac XTS, Auto Trim, Auto Upholstery, Car Interior, Safety Alert Seat

Primary Sidebar

THR Sponsors

NC Sewing Machines
Miami Corporation - Right Rail Ad 3
  • Douglass Interior Products
  • Keyston Bros
  • Albright's Supply
  • OEM+ Banner Ad - The Hog Ring
  • Hyde Leather

THR Favorites

The Hog Ring - Meet Oksana Ignatova of Stitch Girl Inc

Meet Oksana Ignatova of Stitch Girl Inc

Oksana Ignatova of Stitch Girl Inc is a … [more] about Meet Oksana Ignatova of Stitch Girl Inc

Auto Upholstery - The Hog Ring - Trim Den

Shop Profile: Kaze Williams of Trim Den

To run a successful auto upholstery shop, you … [more] about Shop Profile: Kaze Williams of Trim Den

Auto Upholstery - The Hog Ring - Chevrolet Chevelle Door Panel

Design Studio: 1964-67 Chevelle Door Panel

In continuation of our door panel series, … [more] about Design Studio: 1964-67 Chevelle Door Panel

Warning: Do Not Resew This Cover

For many years, there has been confusion … [more] about Warning: Do Not Resew This Cover

Auto Upholstery - The Hog Ring - Rat Rot Interior Lead

10 Best (Worst) Rat Rod Interiors

In a previous article, we featured … [more] about 10 Best (Worst) Rat Rod Interiors

Auto Upholstery - The Hog Ring - Dodge Challenger Vinyl Top

Hot or Not? Dodge Challenger Vinyl Tops

To honor the first-generation Dodge … [more] about Hot or Not? Dodge Challenger Vinyl Tops

Categories

Footer

Recent Articles

  • Auto Interior Manufacturer Expands Alabama Operation, Signals More Jobs
  • Hydes Leather Introduces Their 3D Mesh Spacer Fabric
  • Choosing the Right Grommet for Long Lasting Performance
  • Chinese Automaker Patents Slide Out Toilet for Drivers Who Can’t Hold It
  • The Foam and Adhesives Industry’s Biggest Event Returns in June

Recent Comments

  • Edward Munday on Hidden Mouse Nest? How to Charge for the Extra Dirty Work
  • Jack on Keyston Bros. Acquires DLT Corporation
  • Brodie Smith on Aston Martin Just Introduced a New Convertible DB12
  • THE CAPTAIN on 6 Tips for Turning Callers into Customers
  • Dmei on Star Wars Seat Covers are ‘So Wizard’

Advertise With Us!

We're always looking for companies to collaborate with. Watch this short video about the benefits of sponsorship and then email us to say hi.

Copyright © 2026 · Magazine Pro On Genesis Framework · WordPress · Log in