• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • About
  • Forum
  • Design Studio
  • Upholstery Jobs
  • Newsletter
  • Sponsors

The Hog Ring

Auto Upholstery Community

  • Facebook
  • Instagram
  • Twitter

Ultrasuede and Alcantara are Here to Stay

January 22, 2018 By Nadeem Muaddi

The Hog Ring - Ultrasuede and Alcantara are Here to Stay

If you thought that microsuede was a passing fad — think again.

Toray Industries, the company that owns Ultrasuede and Alcantara, is betting that more automakers than ever before will upholster their cars in the fabrics. In fact, they’re so confident that they’re expanding production.

The Japanese company recently announced that it’s installing new equipment and upgrading production of Ultrasuede at its Shiga and Gifu plants. The added production capacity will come online in September 2019, and increase output by 60%.

Toray also plans to expand production of Alcantara, which is manufactured in Italy by its subsidiary Alcantara S.p.A. In 2017, the company cut direct sales to many small distributors due to increased demand and limited supply of the popular fabric.

But with more automakers interested in trimming their cars in microsuede, Toray is boosting production.

“Global motor vehicle production continues to grow at an annual rate of about 2%, marked by significant growth in the luxury car segment, which is the main target for the unique branded material,” says Toray. “Demand for in this category material is projected to grow by about 7% annually, for use in automotive upholstery, primarily in luxury cars, as well as with increased use in other areas amid a shift from genuine leather.”

In short, you can expect to see more cars trimmed in microsuede. And, of course, more customers asking you to upholster their cars in it.

Fortunately, Hydes Leather carries 45 colors of Alcantara. They can hook you up with whatever you need.

To learn more, visit HydesLeather.com or follow them on Facebook and Instagram.

[Photo via Alcantara S.p.A.]

Filed Under: Archive, Interesting Read, Site Sponsors Tagged With: Alcantara, Alcantara S.p.A., Auto Trim, Auto Upholstery, Car Interior, Hydes Leather, Ultrasuede

Primary Sidebar

anal porno bangbros rus porno yaşlı porno konulu porno olgun porno porno izle sarışın porno bakire sex 69 porno

THR Sponsors

NC Sewing Machines
Miami Corporation - Right Rail Ad 3
  • Leather Craft
  • Albright's Supply
  • Hyde Leather
  • Douglass Interior Products
  • Keyston Bros
  • OEM+ Banner Ad - The Hog Ring

THR Favorites

Auto Upholstery - The Hog Ring - Ish Jimenez - West Coast Customs

Talking Shop with Trimmer Ish Jimenez 3

The third and final installment of our … [more] about Talking Shop with Trimmer Ish Jimenez 3

How Did You Learn Auto Upholstery?

Stories about how individual auto trimmers … [more] about How Did You Learn Auto Upholstery?

Auto Upholstery - The Hog Ring - Ish Jimenez - West Coast Customs

Talking Shop with Trimmer Ish Jimenez 1

Ish Jimenez, master trimmer and former star … [more] about Talking Shop with Trimmer Ish Jimenez 1

The Hog Ring - This Car is Upholstered in Persian Rugs

This Car is Upholstered in Persian Rugs

How would an old school Mercedes-Benz look … [more] about This Car is Upholstered in Persian Rugs

Why I Build Miniature Car Seats

For the past few years, I’ve been … [more] about Why I Build Miniature Car Seats

The Hog Ring - Sid Chavers Honors Shops with Stitch of Excellence Award

Sid Chavers Honors Trimmers with an Award

Sid Chavers is a legend in the craft of auto … [more] about Sid Chavers Honors Trimmers with an Award

Categories

Footer

Recent Articles

  • Trimmer Edward Krasnowski Dies at 65
  • Registration for MasterTech Expo 2026 is Officially Open!
  • LEATHER CRAFT Releases Step-by-Step Upholstery Tutorial for 2025 GMC Sierra
  • Hydes Leather Drops New Luxury Aston Martin Leather Collection
  • Everything We Covered in September 2025

Recent Comments

  • Edward Munday on Hidden Mouse Nest? How to Charge for the Extra Dirty Work
  • Jack on Keyston Bros. Acquires DLT Corporation
  • Brodie Smith on Aston Martin Just Introduced a New Convertible DB12
  • THE CAPTAIN on 6 Tips for Turning Callers into Customers
  • Dmei on Star Wars Seat Covers are ‘So Wizard’

Advertise With Us!

We're always looking for companies to collaborate with. Watch this short video about the benefits of sponsorship and then email us to say hi.

Copyright © 2025 · Magazine Pro On Genesis Framework · WordPress · Log in