The Hog Ring

Auto Upholstery Community

Delaware County Auto Upholstery

Billboard Advertising for Less than $100

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I recently found out that advertising my auto upholstery shop on a park bench would cost about $500 a month. I was so shocked that I didn’t even bother asking how much a traditional billboard would cost. Then I remembered a clever trick that I saw on a trip to Las Vegas last year. Businesses hired box trucks to drive up and down the strip with giant company ads on them. … [Read more...] about Billboard Advertising for Less than $100

How Did You Learn Auto Upholstery?

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Stories about how individual auto trimmers learned the trade has always intrigued me. It’s one of the last remaining crafts where apprenticeship is essential, so there’s always an interesting story to be told. I’d like to share with you the story of how I learned auto upholstery; and hopefully you’ll share yours in the comments section below. I have a feeling that they’re … [Read more...] about How Did You Learn Auto Upholstery?

RIP – The Front Bench Seat

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The Detroit Free Press recently published an interesting article about the approaching demise of the six-passenger sedan. As it stands now, the Chevrolet Impala is the last American sedan to feature a front bench seat. Every other sedan sports two buckets. According to the article, a change in consumer taste and interior innovations are to blame. The Detroit Free Press warns, … [Read more...] about RIP – The Front Bench Seat