Sometimes it's good to get back to basics — which is exactly what Harry Weimann has started to do in his regular "Interior Insights" column for Performance & Hotrod Business magazine. For 2015, the former trimmer-turned-director of operations at WyoTech is shifting focus from writing about the business of auto upholstery to teaching people how to do it. … [Read more...]
Are Industry Trade Shows Worth Attending?
With the 2014 SEMA Show less than two months away, Performance & Hotrod Business magazine has published a timely article titled "Industry trade shows — are they worthwhile or a waste?" The piece provides great insight on why you should consider attending trade shows, as well as advice on how to maximize the opportunities they offer. … [Read more...]
Setting Up Your Shop for Max Productivity
Whether you’re opening a new auto upholstery shop or reorganizing your current one to maximize space, check out the latest "Interior Insights" article by Harry Weimann – director of education at WyoTech Blairsville and owner of Weimann’s Interiors – in the September issue of Performance & Hotrod Business magazine. The piece, titled "Shop Dynamics: Setting up the trim … [Read more...]
The Hog Ring Talks Sales in PHB Magazine
Check out our article "How to Turn an Indecisive Shopper into a Customer" in the June 2014 issue of Performance & Hotrod Business magazine. … [Read more...]
Which Car Shows Should You Attend?
The Hog Ring has written extensively about the benefits of attending car shows. But it's obviously not feasible to promote your auto upholstery shop at every one. So which shows should you attend? In his latest "Interior Insights" article for Performance & Hotrod Business magazine, Ace Eckleberry of ACE Custom Upholstery & Rod Shop lays out his plan for how he decides. … [Read more...]