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The Alsa Corporation

6 Ways to Transform Plastic into Chrome

October 16, 2012 By Naseem Muaddi

Leather and chrome have adorned car interiors for nearly a century. For good reason too – the combination looks great. In recent years, however, automakers looking to cut costs have swapped chrome accents with bland plastic substitutes. Remember when the dials on car radios were chrome? Now they’re plain black. What a shame! If you’re working on an interior that you’d like … [Read more...] about 6 Ways to Transform Plastic into Chrome

Transform Moldings With Soft Feel Paint

April 6, 2012 By Naseem Muaddi

It may have just gotten a little bit easier to upgrade the look of interior plastic moldings. Soft Feel, a new and innovative paint produced by The Alsa Corporation, sprays like any other two-component urethane paint, but dries soft to the touch like fine suede or leather. … [Read more...] about Transform Moldings With Soft Feel Paint

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Auto Upholstery - The Hog Ring - Brent Parker Motor Trimming

Lambo Stitching with Brent Parker 1

On the outskirts of Sydney, Australia, in the … [more] about Lambo Stitching with Brent Parker 1

The Hog Ring - Meet the Trimmers Behind Auto Kustoms

Meet the Trimmers Behind Auto Kustoms

Although our "Meet the Trimmer" series … [more] about Meet the Trimmers Behind Auto Kustoms

Auto Upholstery - The Hog Ring - Nissan Do Not Resew Policy

Leaked: Nissan ‘Do Not Resew’ Policy

Last year, we reported on the controversial … [more] about Leaked: Nissan ‘Do Not Resew’ Policy

Auto Upholstery - The Hog Ring - Fisher Auto Trim, Glass and Upholstery

Instead of Art, Let’s Make Some Money!

My name is Marc Fisher, owner of Auto Trim by … [more] about Instead of Art, Let’s Make Some Money!

Auto Upholstery - The Hog Ring - Molded Automotive Carpet

How Molded Vehicle Carpets are Made

Have you ever wondered how automotive carpet … [more] about How Molded Vehicle Carpets are Made

The Hog Ring - Proof that Bentley Uses Forks to Trim Steering Wheels

Proof that Bentley Uses Forks to Trim Steering Wheels

No one believed us when we said trimmers at … [more] about Proof that Bentley Uses Forks to Trim Steering Wheels

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