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The Alsa Corporation

6 Ways to Transform Plastic into Chrome

October 16, 2012 By Naseem Muaddi

Leather and chrome have adorned car interiors for nearly a century. For good reason too – the combination looks great. In recent years, however, automakers looking to cut costs have swapped chrome accents with bland plastic substitutes. Remember when the dials on car radios were chrome? Now they’re plain black. What a shame! If you’re working on an interior that you’d like … [Read more...] about 6 Ways to Transform Plastic into Chrome

Transform Moldings With Soft Feel Paint

April 6, 2012 By Naseem Muaddi

It may have just gotten a little bit easier to upgrade the look of interior plastic moldings. Soft Feel, a new and innovative paint produced by The Alsa Corporation, sprays like any other two-component urethane paint, but dries soft to the touch like fine suede or leather. … [Read more...] about Transform Moldings With Soft Feel Paint

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5 Celebrities Who Can Upholster

Great upholsterers are creative free … [more] about 5 Celebrities Who Can Upholster

The Hog Ring - Sid Chavers Honors Shops with Stitch of Excellence Award

Sid Chavers Honors Trimmers with an Award

Sid Chavers is a legend in the craft of auto … [more] about Sid Chavers Honors Trimmers with an Award

10 Questions for Sue of Fast N’ Loud

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The Hog Ring - Loyola Auto Interiors Talks Shop and Pride

Loyola Auto Interiors Talks Shop and Pride

Veteran trimmer Luis Loyola of Loyola Auto … [more] about Loyola Auto Interiors Talks Shop and Pride

Auto Upholstery - The Hog Ring - Ford Mustang Design Studio

Design Studio: 1964-66 Mustang Door Panel

If you’re a big fan of The Hog Ring Design … [more] about Design Studio: 1964-66 Mustang Door Panel

Auto Upholstery - The Hog Ring - 1956 Ford F100

Design Studio: 1956 Ford F100 Door Panel

Last year we launched a series of hot rod … [more] about Design Studio: 1956 Ford F100 Door Panel

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