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The Alsa Corporation

6 Ways to Transform Plastic into Chrome

October 16, 2012 By Naseem Muaddi

Leather and chrome have adorned car interiors for nearly a century. For good reason too – the combination looks great. In recent years, however, automakers looking to cut costs have swapped chrome accents with bland plastic substitutes. Remember when the dials on car radios were chrome? Now they’re plain black. What a shame! If you’re working on an interior that you’d like … [Read more...] about 6 Ways to Transform Plastic into Chrome

Transform Moldings With Soft Feel Paint

April 6, 2012 By Naseem Muaddi

It may have just gotten a little bit easier to upgrade the look of interior plastic moldings. Soft Feel, a new and innovative paint produced by The Alsa Corporation, sprays like any other two-component urethane paint, but dries soft to the touch like fine suede or leather. … [Read more...] about Transform Moldings With Soft Feel Paint

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Auto Upholstery - The Hog Ring - Laced Leather French Seam

What Do You Think of Laced French Seams?

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Photo: Alligator-Grain Vinyl Top

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Auto Upholstery - The Hog Ring - 1973 Ford F100

Putting The Hog Ring Design Studio to Use

Since launching The Hog Ring Design Studio in … [more] about Putting The Hog Ring Design Studio to Use

Then vs Now: Rolls-Royce’s Leather Shop

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Auto Upholstery in the Early 1900s

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Auto Upholstery - The Hog Ring - 1967 Ford Mustang

Design Studio: 1967-68 Mustang Door Panel

The Hog Ring Design Studio continues its … [more] about Design Studio: 1967-68 Mustang Door Panel

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