• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • About
  • Forum
  • Design Studio
  • Upholstery Jobs
  • Newsletter
  • Sponsors

The Hog Ring

Auto Upholstery Community

  • Facebook
  • Instagram
  • Twitter

How to ‘Sell Through to the End’

June 4, 2013 By Nadeem Muaddi

The Hog Ring - Auto Upholstery Community - Closing a Sales Pitch

Upholstery Journal recently published a helpful article on how to follow through on a sales pitch. While the tips provided aren’t specific to auto upholstery, it’s easy to see how they can help improve the process through which most shops give estimates and close deals.

Upholstery Journal writes:

Sales strategies might serve different objectives and involve different tactics, but for the most part they are universal to businesses of any size, follow the same trends, and transcend industries. Building solid relationships with customers is the underlying goal in successful selling, and that involves the art of communication, ability to listen, and willingness to provide insights into customer needs. This is especially true when you’re selling a premium product as opposed to a commodity. […]

[T]here are four basic pillars that must be established, in order, with your customer before they will buy from you:

    • The customer must like and trust you.
    • The customer must believe in your company.
    • The customer must value your solution.
    • The customer must agree with the price.

“When you have those strategies in that order as your foundation, then price is not as much of a concern because you’ve centered your relationship on those top three,” Baumgartner [sales professional] says. “How do you do that? You ask a lot of questions about them. It’s your job to draw out of the customers what matters to them. You do it because you want to help them reach their goals.”

To read the full article, including advice on how to close sales pitches with difficult or skeptical customers, see “Selling Through to the End”. Also, check out our article “5 Tips for Turning Callers into Customers“.

Filed Under: Archive, Better Business Tagged With: Auto Trim, Auto Upholstery, Car Interior, Job Estimate, Upholstery Journal

Primary Sidebar

THR Sponsors

NC Sewing Machines
Top Down Group
Apex Leather
Miami Corporation RIght Rail - Ad 2
  • Hyde Leather
  • Mobile Solution
  • GAHH Automotive
  • Albright's Supply
  • Douglass Interior Products
  • Keyston Bros
  • Moore & Giles Ad 1

THR Favorites

The Hog Ring - How to Measure Rolls of Fabric Without Undoing the Roll

How to Measure a Roll of Vinyl Without Undoing the Roll

Tired of undoing rolls of vinyl and fabric to … [more] about How to Measure a Roll of Vinyl Without Undoing the Roll

Save Big on Stainless Steel Cup Holders

Nothing sets off a hot rod’s interior quite … [more] about Save Big on Stainless Steel Cup Holders

Auto Upholstery - The Hog Ring - Trim by Fisher

Paying Staff Hourly, Salary or Commission?

What follows is a touching personal account … [more] about Paying Staff Hourly, Salary or Commission?

The Hog Ring - Sid Chavers Honors Shops with Stitch of Excellence Award

Sid Chavers Honors Trimmers with an Award

Sid Chavers is a legend in the craft of auto … [more] about Sid Chavers Honors Trimmers with an Award

The Hog Ring - 7 Things to Consider Before Retrofitting Bucket Seats

7 Things to Consider Before Retrofitting Bucket Seats

Lately it seems every car owner wants to swap … [more] about 7 Things to Consider Before Retrofitting Bucket Seats

The Hog Ring - Meet Sean Scott of Inspire Automotive

Meet Sean Scott of Inspire Automotive

Sean Scott of Inspire Automotive has only … [more] about Meet Sean Scott of Inspire Automotive

Categories

Footer

Recent Articles

  • Bloody Leather from JFK’s Limo Sells for $46,000
  • Wishing You a Happy Thanksgiving!
  • This Shop Launched a 4-Day Work Week
  • Take Those Stupid Rhinestones Off Your Steering Wheel
  • Free Webinar: 3D Printing for Upholstery Shops

Recent Comments

  • Jack on Keyston Bros. Acquires DLT Corporation
  • Brodie Smith on Aston Martin Just Introduced a New Convertible DB12
  • THE CAPTAIN on 6 Tips for Turning Callers into Customers
  • Dmei on Star Wars Seat Covers are ‘So Wizard’
  • THE CAPTAIN on Should You Reinforce French Seams?

Advertise With Us!

We're always looking for companies to collaborate with. Watch this short video about the benefits of sponsorship and then email us to say hi.
anal porno bangbros rus porno yaşlı porno konulu porno olgun porno porno izle sarışın porno bakire sex 69 porno

Copyright © 2023 · Magazine Pro On Genesis Framework · WordPress · Log in