• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • About
  • Forum
  • Design Studio
  • Upholstery Jobs
  • Newsletter
  • Sponsors

The Hog Ring

Auto Upholstery Community

  • Facebook
  • Instagram
  • Twitter

Haartz Introduces Custom Weave Tops

March 10, 2016 By Nadeem Muaddi

Auto Upholstery - Haartz Corporation - Mini Union Jack

In 2012, we reported that The Haartz Corporation was experimenting with technology that would allow automakers in the future to create convertible soft tops with custom woven patterns — an industry first that could revolutionize vehicle aesthetics.

Well, the future is here, as the public can now purchase a 2016 Mini Cooper with a Union Jack woven into its convertible soft top.

The Union Jack is made possible with Haartz’ jacquard weaving technology, where up to three distinct colors of yarn can be combined into an infinite number of weave patterns and color combinations.

We’ve seen Haartz’ jacquard weaving technology utilized once before. In 2013, Chevrolet manufactured a limited-edition Camaro with racing stripes woven into its convertible top. However, the 2016 Mini Cooper is the first vehicle sold in the United States to offer custom weaving as an option on its mass-produced model.

Of course, the custom weaving does not harm the integrity of the vehicle’s soft-top fabric in any way. The jacquard material is a three-ply topping with a rubber inner layer and polyester dobby backing. The material helps with improved acoustics and comes from Haartz’ Sonnenland line.

Matt Williams, director of business development for Haartz, told us in December that the weaving technology is “providing design flexibility to the OEMs” — allowing them to use the same quality soft-top fabric in new and exciting ways.

What’s more, Williams said the market for custom convertible tops is growing.

“We conducted research in 2014 that shows more than 65 percent of consumers would like to see more affordable soft-top convertible offerings and soft-tops are the best open-air option,” Williams said in a recent press release.

Although it’s not yet clear how custom weaving will affect the aftermarket for soft tops, you can bet that as more automakers embrace this technology, our auto upholstery shops will be tasked with installs. I, for one, am excited and can’t wait!

To learn more about The Haartz Corporation, visit Haartz.com.

Filed Under: Archive, Site Sponsors Tagged With: 2016 Mini Cooper, Auto Trim, Auto Upholstery, Car Interior, Convertible Top, Haartz Corporation, Jacquard Weaving Technology

Primary Sidebar

anal porno bangbros rus porno yaşlı porno konulu porno olgun porno porno izle sarışın porno bakire sex 69 porno

THR Sponsors

NC Sewing Machines
Miami Corporation - Right Rail Ad 3
  • Leather Craft
  • Hyde Leather
  • Keyston Bros
  • OEM+ Banner Ad - The Hog Ring
  • Douglass Interior Products
  • Albright's Supply
  • Big Z Fabric

THR Favorites

The Hog Ring - Your Steering Wheel is Dirtier than a Toilet

Your Steering Wheel is Dirtier than a Toilet

The average steering wheel is four times … [more] about Your Steering Wheel is Dirtier than a Toilet

The Hog Ring - Smoking Weed at Work is a Chronic Mistake b

Smoking Weed at Work is a Chronic Mistake

Listen up Cheech. We’ve all seen your shop’s … [more] about Smoking Weed at Work is a Chronic Mistake

The Hog Ring - Learn Auto Upholstery With This New Book

Learn Auto Upholstery with this New Book

Whether you're a rookie or seasoned auto … [more] about Learn Auto Upholstery with this New Book

Will These Upholstery Trends Come Back? 2

In the first installment of our two-part … [more] about Will These Upholstery Trends Come Back? 2

Auto Upholstery - The Hog Ring - Trim Den

Shop Profile: Kaze Williams of Trim Den

To run a successful auto upholstery shop, you … [more] about Shop Profile: Kaze Williams of Trim Den

Watch Vilner Wrap a Steering Wheel

Need inspiration? Check out this video by … [more] about Watch Vilner Wrap a Steering Wheel

Categories

Footer

Recent Articles

  • Everything We Covered in June 2025
  • How OEM+ Auto Tops is Redefining Convertible Top Manufacturing with In-House Mold Production
  • From Factory Match to Full Custom: LEATHER CRAFT Has It Covered
  • JLR Uses Robots to Simulate 10 Years of Seat Wear in Days
  • Trimmer James Lloyd Wheeler Dies at 75

Recent Comments

  • Edward Munday on Hidden Mouse Nest? How to Charge for the Extra Dirty Work
  • Jack on Keyston Bros. Acquires DLT Corporation
  • Brodie Smith on Aston Martin Just Introduced a New Convertible DB12
  • THE CAPTAIN on 6 Tips for Turning Callers into Customers
  • Dmei on Star Wars Seat Covers are ‘So Wizard’

Advertise With Us!

We're always looking for companies to collaborate with. Watch this short video about the benefits of sponsorship and then email us to say hi.

Copyright © 2025 · Magazine Pro On Genesis Framework · WordPress · Log in