• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • About
  • Forum
  • Design Studio
  • Upholstery Jobs
  • Newsletter
  • Sponsors

The Hog Ring

Auto Upholstery Community

  • Facebook
  • Instagram
  • Twitter

There’s Big Money in Muscle Car Interiors

January 15, 2019 By Nadeem Muaddi

The Hog Ring - Theres Big Money in Muscle Car Interiors

If you find yourself customizing the interiors of a lot of modern muscle cars, we know why.

A whopping 44% of all modern muscle cars are customized, according to SEMA’s “Modern Muscle Car Accessorizer Report.” It defines modern muscle cars as all 2010 to 2018 Ford Mustangs, Chevrolet Camaros and Dodge Challengers.

A significant number of those customized cars had interior work done — specifically, 36% of Mustangs, 39% of Camaros and 36% of Challengers.

What’s more, 76% of those who’ve had custom work done, say they’re not finished customizing their cars.

Why does any of this matter? Stats like these — as well as others outlined in the report — illustrate huge opportunities to grow our auto upholstery businesses and make more money.

Here’s an example of how: The report states that 80% of modern muscle car drivers said they made their first customization at the time of purchase from a dealership or within the first few months of ownership. It also says that the South accounts for nearly 50% of all customizations done to these vehicles.

Based on these findings, I know that if I owned an auto upholstery shop in the South, I’d seek to partner with local Ford, Chevy and Dodge dealerships to offer muscle car buyers custom interior work. Wouldn’t you?

Do yourself a favor and download a free copy of SEMA’s “Modern Muscle Car Accessorizer Report.” Study it and look for opportunities in your region. Trust us, you’ll be glad you did!

Filed Under: Archive, Industry Trends & Reports Tagged With: Chevrolet Camaro, Dodge Challenger, Ford Mustang, SEMA, Specialty Equipment Market Association

Reader Interactions

Comments

  1. Oliver Reiff says

    January 15, 2019 at 7:09 pm

    Not in Oklahoma!!! Cheap people with no idea what it costs …..and when they find out they can’t afford it….

  2. Fred Mattson says

    January 16, 2019 at 1:00 am

    I”ve seen these changes at SEMA and I have to say that the level of creativity continues to grow. These are car owners with a passion for their ride and they will do what ever they want to the car to make it their own.

    I have also seen the restoration to original interiors grow as well and that makes me hopeful for the future too.

Primary Sidebar

anal porno bangbros rus porno yaşlı porno konulu porno olgun porno porno izle sarışın porno bakire sex 69 porno

THR Sponsors

NC Sewing Machines
Miami Corporation - Right Rail Ad 3
  • Leather Craft
  • OEM+ Banner Ad - The Hog Ring
  • Douglass Interior Products
  • Hyde Leather
  • Keyston Bros
  • Albright's Supply

THR Favorites

Auto Upholstery - The Hog Ring - DIY Custom Headliner

DIY: Custom Headliner Madness

There are a lot of DIY auto upholstery videos … [more] about DIY: Custom Headliner Madness

The Hog Ring - Trimmers are Rocking Our Design Studio

Trimmers are Rocking Our Design Studio

Auto trimmers all over the world are … [more] about Trimmers are Rocking Our Design Studio

The Hog Ring - Side Impact Airbag Seams

Read This Before Sewing Airbag Seams

One of the most heated debates in the auto … [more] about Read This Before Sewing Airbag Seams

Auto Upholstery - The Hog Ring - Bentley Mulsanne Steering Wheel

Wrapping a Bentley Steering Wheel

Believe it or not, wrapping the Mulsanne’s … [more] about Wrapping a Bentley Steering Wheel

Watch Vilner Wrap a Steering Wheel

Need inspiration? Check out this video by … [more] about Watch Vilner Wrap a Steering Wheel

The Hog Ring - Indonesian Trimmers are Riding with Style

Indonesian Trimmers are ‘Riding with Style’

MBtech, an Indonesian supplier of synthetic … [more] about Indonesian Trimmers are ‘Riding with Style’

Categories

Footer

Recent Articles

  • Hydes Leather Drops New Luxury Aston Martin Leather Collection
  • Everything We Covered in September 2025
  • Sonnenland vs. Twillfast vs. Stayfast: Which Convertible Top Fabric Works Best?
  • Auto Upholstery Class! Learn How to Construct Car Seats in Just 5 Days
  • Firefighters Save Cat Trapped in Burning Upholstery Shop

Recent Comments

  • Edward Munday on Hidden Mouse Nest? How to Charge for the Extra Dirty Work
  • Jack on Keyston Bros. Acquires DLT Corporation
  • Brodie Smith on Aston Martin Just Introduced a New Convertible DB12
  • THE CAPTAIN on 6 Tips for Turning Callers into Customers
  • Dmei on Star Wars Seat Covers are ‘So Wizard’

Advertise With Us!

We're always looking for companies to collaborate with. Watch this short video about the benefits of sponsorship and then email us to say hi.

Copyright © 2025 · Magazine Pro On Genesis Framework · WordPress · Log in