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The World’s Most Expensive Car Interior

February 11, 2012 By Nadeem Muaddi 6 Comments

Apparently Ueli Anliker has never heard the saying: “Less is more”. The flamboyant Swiss entrepreneur recently completed the customization of his Mercedes-Benz McLaren SLR. Encrusted in gold and rubies – it features the world’s most expensive (and, probably, gaudiest) interior.

According to The Sun, Anliker’s “Red Gold Dream” (that’s what he calls it) features a gold-trimmed interior, jewel-encrusted indicators, golden steering wheel and a ruby-covered gear stick.

Overkill? There’s more…

The Benz is painted in 25 layers of red paint mixed with gold dust; features 24-carat gold wheels, headlights and door sills; and is decorated with over 600 rubies. The paint alone took 35 men and 30,000 hours to complete.

The Benz – which Top Gear says could “burn a hole through your eyes and into your nightmares” – is not for sale. However, Anliker is willing to entertain offers of $11 million or more.

Let The Hog Ring know if you buy Anliker’s car – we’d love to feature you in our “Hall of Shame” category…

Filed Under: Archive, Upholstery Showcase Tagged With: Auto Trim, Auto Upholstery, Car Interior, Mercedes-Benz McLaren SLR, Red Gold Dream, Ueli Anliker

Reader Interactions

Comments

  1. stitcher_guy says

    February 11, 2012 at 8:38 pm

    LOL, getting a kick out of Lars Hoogernoogin (frderrr frderrr frderrrr) in the video with the glaring red shorts and polo. He keeps turning to the model while he speaks. Like she has ANY clue what kind of gaudy heap of yuck she’s showing off. That car is…. sucking….the ….. life….. out …. of me.

    Reply
  2. Nadeem says

    February 14, 2012 at 5:21 am

    You don’t like the red shorts? lol

    Below are a few more comments about this article left on another upholstery forum:

    Grebo: Can I have it in black 🙂

    JuneC: I want to go for a ride when you get it Suzi. But I have to warn you, I’ll be wearing a wig and large dark sunglasses… wouldn’t want anyone to recognize me.

    206RB: Me too! I’ll be all dressed up like Sir Elton John! (Not!)

    Reply
  3. Moyin says

    November 25, 2020 at 3:25 pm

    YALL that car is dope

    Reply
  4. ilikepotato says

    May 3, 2022 at 7:44 pm

    THAT CAR LOOKS LIKE YOUR UGLY MOM

    Reply
  5. Bobzy leo says

    January 9, 2023 at 2:43 pm

    This is d best design interior I’ve ever seen

    Reply

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