• Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • About
  • Forum
  • Design Studio
  • Upholstery Jobs
  • Newsletter
  • Sponsors

The Hog Ring

Auto Upholstery Community

  • Facebook
  • Instagram
  • Twitter

Does Your Shop Sign Follow the 45 mph Rule?

July 23, 2020 By Nadeem Muaddi

The Hog Ring - Does Your Shop Follow the 45 mph Rule - The Shop

The most important and effective marketing tool that any small business can invest in is a good sign. Unfortunately, not every auto upholstery shop gets it right.

Instead of commissioning signs that are simple and bold, many shops opt for strange colors, hard-to-read fonts or complex graphics. What’s more, some shops don’t even hang their signs in prime locations.

Whether you’re in the market for a new sign or worried that you’re existing one may not be ideal, check out the article “Shop Sign 101” in The Shop magazine.

The article, written by a sign expert, is full of tips on how to get the most from your shop sign — including, the “45 mph rule.”

One of the biggest mistakes is shop signs with fine details that are hard to see. […]

Maybe you have a complex logo. That might need to be simplified. And sometimes, your artistic pride might have to take a backseat to the needs of your customers. […]

The most common mistakes are trying to cram in too much information, complex backgrounds (like a photo of your work), fancy fonts and/or lettering that is way too small.

Think about it as the 45-mph rule. If someone cannot clearly see what’s on your sign at 45 mph, then it’s kind of a waste.

To read the full article, check out the March 2017 issue of The Shop by clicking here.

For more business tips, check out The Hog Ring’s “Better Business” section.

Filed Under: Archive, Better Business Tagged With: Auto Trim, Auto Upholstery, Car Interior, The Shop

Reader Interactions

Comments

  1. Ed Wolford says

    July 25, 2020 at 11:06 am

    Word of mouth will beat any sign . Let your work be your sign . My work will Out shine any sign

    • Nadeem Muaddi says

      July 25, 2020 at 12:17 pm

      True. But combine word of mouth with a good shop sign and you’re golden.

  2. Perfect stitch says

    July 25, 2020 at 1:16 pm

    A business with no sign, is a sign of no business,
    A word of mouth become after the sign

  3. TERRIE Boddaert says

    July 25, 2020 at 1:44 pm

    I own a sign shop and see it every day people come to me with these graphic that must of took a week to do . Then say they want it all to fit on a 2×3 sign. Hmmmm i say sorry not interested in the job. Because i know they will be mad that it looks like all one color at 45mph.

Primary Sidebar

anal porno bangbros rus porno yaşlı porno konulu porno olgun porno porno izle sarışın porno bakire sex 69 porno

THR Sponsors

NC Sewing Machines
Miami Corporation - Right Rail Ad 3
  • OEM+ Banner Ad - The Hog Ring
  • Keyston Bros
  • Big Z Fabric
  • Albright's Supply
  • Leather Craft
  • Hyde Leather
  • Douglass Interior Products

THR Favorites

Auto Upholstery - The Hog Ring - Rat Rot Interior Lead

10 Best (Worst) Rat Rod Interiors

In a previous article, we featured … [more] about 10 Best (Worst) Rat Rod Interiors

Auto Upholstery - The Hog Ring - Door Panel Vinyl

Where to Find Mustang Door Panel Vinyl

Since its debut in 2005, the fifth-generation … [more] about Where to Find Mustang Door Panel Vinyl

Auto Upholstery - The Hog Ring - Design Studio - Chevrolet Chevelle

Design Studio: 1968-72 Chevelle Door Panel

We’re continuing our popular door panel … [more] about Design Studio: 1968-72 Chevelle Door Panel

Auto Upholstery - The Hog Ring - Motorcycle Seat - Design Studio

Design Studio: Two-Up Motorcycle Seat

Designing and upholstering custom motorcycle … [more] about Design Studio: Two-Up Motorcycle Seat

5 Items to Hang on Your Shop’s Walls

Most auto upholstery shops have front offices … [more] about 5 Items to Hang on Your Shop’s Walls

Auto Upholstery - The Hog Ring - Volkswagen Multivan Alltrack Concept

VW’s Multivan Alltrack Concept Hinge Seam

If you thought Faurecia’s flat-seam stitch … [more] about VW’s Multivan Alltrack Concept Hinge Seam

Categories

Footer

Recent Articles

  • How to Turn Your Upholstery Skills into a Teaching Program
  • Golden Boy: How a Nigerian Upholsterer Beat the Odds and Built a Thriving Shop
  • The Worst Interior Features (According to a Veteran Auto Trimmer)
  • Check Out These Auto Upholstery Jobs
  • The Surprisingly Complex Job of Nissan’s Cup Holder Engineer

Recent Comments

  • Edward Munday on Hidden Mouse Nest? How to Charge for the Extra Dirty Work
  • Jack on Keyston Bros. Acquires DLT Corporation
  • Brodie Smith on Aston Martin Just Introduced a New Convertible DB12
  • THE CAPTAIN on 6 Tips for Turning Callers into Customers
  • Dmei on Star Wars Seat Covers are ‘So Wizard’

Advertise With Us!

We're always looking for companies to collaborate with. Watch this short video about the benefits of sponsorship and then email us to say hi.

Copyright © 2025 · Magazine Pro On Genesis Framework · WordPress · Log in