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Online Marketing

How to Grow Your Shop’s Instagram Page

October 24, 2021 By Nadeem Muaddi

The Hog Ring - Instagram Tips to Grow Your Shop's Instagram Page

If your auto upholstery shop isn't on Instagram or using it incorrectly, you're missing a huge opportunity to turn car enthusiasts into clients. … [Read more...] about How to Grow Your Shop’s Instagram Page

This Upholstery Contest is Genius Marketing

June 16, 2020 By Nadeem Muaddi

The Hog Ring - This Upholstery Contest is Genius Marketing

Rocky Mountain Upholstery Co. recently launched an upholstery contest designed to build brand awareness and provide sales leads — and its pretty freakin' genius. … [Read more...] about This Upholstery Contest is Genius Marketing

Your Upholstery Shop Needs a Commercial

October 7, 2015 By Nadeem Muaddi

Auto Upholstery - The Hog Ring - Web Commercial

Remember when small family businesses like ours could only dream of producing and airing commercials? Well those days are over. Today, all you need is your smart phone’s video camera and a laptop computer to create a web commercial that can be uploaded to YouTube and viewed by thousands of potential customers. And, increasingly, more auto upholstery shops are realizing it! … [Read more...] about Your Upholstery Shop Needs a Commercial

8 Ways to Deal With Bad Online Reviews

August 11, 2015 By Nadeem Muaddi

Auto Upholstery - The Hog Ring - Online Reviews

No auto upholsterer is above making the occasional mistake. After all, we are human. In most cases, we prefer to handle these incidents privately — reaching an understanding with affected customers that leaves them satisfied and prevents harm to our reputations. But in today's digital age, where disgruntled customers are turning to websites like Yelp, Angie's … [Read more...] about 8 Ways to Deal With Bad Online Reviews

Is Your Shop’s Online Listing Accurate?

February 6, 2013 By Nadeem Muaddi

A new survey finds that nearly half (49 percent) of all small businesses have never updated their online listings. If your auto upholstery shop is one of them, you may be leaving money on the table. … [Read more...] about Is Your Shop’s Online Listing Accurate?

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How Did You Learn Auto Upholstery?

Stories about how individual auto trimmers … [more] about How Did You Learn Auto Upholstery?

10 Tools Your Shop Shouldn’t Skimp On

Not every tool you own needs to be a Snap-On, … [more] about 10 Tools Your Shop Shouldn’t Skimp On

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10 Cool Custom Headliners on Instagram

For many auto upholstery shops, headliner … [more] about 10 Cool Custom Headliners on Instagram

Auto Upholstery - The Hog Ring - Ish Jimenez - West Coast Customs

Talking Shop with Trimmer Ish Jimenez 3

The third and final installment of our … [more] about Talking Shop with Trimmer Ish Jimenez 3

The Hog Ring - How to fix a skipped stitch

The Easiest Way to Fix a Skipped Stitch

You know what sucks? When your sewing machine … [more] about The Easiest Way to Fix a Skipped Stitch

The Hog Ring - Auto Upholstery Blog - 2011 Jaguar XK

Bolder French Seams With QTC Contrast

Nothing sets off an upholstery job better … [more] about Bolder French Seams With QTC Contrast

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