I recently found out that advertising my auto upholstery shop on a park bench would cost about $500 a month. I was so shocked that I didn’t even bother asking how much a traditional billboard would cost. Then I remembered a clever trick that I saw on a trip to Las Vegas last year. Businesses hired box trucks to drive up and down the strip with giant company ads on them. … [Read more...] about Billboard Advertising for Less than $100
How Did You Learn Auto Upholstery?
Stories about how individual auto trimmers learned the trade has always intrigued me. It’s one of the last remaining crafts where apprenticeship is essential, so there’s always an interesting story to be told. I’d like to share with you the story of how I learned auto upholstery; and hopefully you’ll share yours in the comments section below. I have a feeling that they’re … [Read more...] about How Did You Learn Auto Upholstery?
The Must-Have Adhesive for Trim Shops
It sounds cliché, but they really don’t build cars like they used to. With all the plastic moldings and trim in today’s cabins, they feel more like Hot Wheels than automobiles. And, as we all know, toys invariably break. Last week, though, I discovered Q-Bond – a strong and quick-working adhesive that saved my hide. … [Read more...] about The Must-Have Adhesive for Trim Shops
This Week Win a Roadwire Seat Heater!
It's The Hog Ring's one-year anniversary! To show how much we appreciate our readers, we're giving away a Roadwire seat heater kit to the reader who leaves the best comment of the week. … [Read more...] about This Week Win a Roadwire Seat Heater!
Ever wonder how leather is priced?
There are a lot of misconceptions about the cost of leather. Most folks assume that the more expensive a hide is, the better it must be. According to Garrett Leather, that’s not the case at all. In their latest blog post, “Understanding Leather Price Points”, Garrett Leather highlights six factors that affect the price of hides – some of which may surprise you. … [Read more...] about Ever wonder how leather is priced?
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