In the comments section of last week's article, "Car Couture: The Ultimate Bore?", members of The Hog Ring community noted that the primary reason why automakers overlook professional auto upholsterers to work with fashion designers is money. Of course, they're right. BBC Autos recently published an article highlighting Chrysler Group's obsession with commissioning … [Read more...] about Car Couture: The Ultimate Bore? (Part 2)
Car Couture: The Ultimate Bore?
For better or worse (…and it’s probably for worse), the fashion industry’s relationship with automakers doesn’t appear to be showing any signs of letting up. In fact, it’s only getting stronger. Car companies are still passing up the opportunity to work with talented trimmers in order to sign million-dollar deals with brand-name clothes designers who know absolutely nothing … [Read more...] about Car Couture: The Ultimate Bore?
John Varvatos to Design Mafia-Edition 300c
Chrysler recently partnered with fashion designer John Varvatos to release a mafioso-styled 300c. While this special-edition Chrysler is the latest vehicle to have its interior designed and trimmed by a clothing brand, it's certainly not the first. Marketplace radio recently aired a short, but interesting, segment about the fashion industry's obsession with car interiors. … [Read more...] about John Varvatos to Design Mafia-Edition 300c