Not every tool you own needs to be a Snap-On, Matco or Craftsman. Sometimes a cheap, average-quality tool will do just fine. However, there are some tools that no auto upholstery shop can afford to skimp on. In some cases, they may be expensive – but they’re necessary because we depend on them to make our work more efficient and effective. … [Read more...] about 10 Tools Your Shop Shouldn’t Skimp On
Ron Mangus Seat Design Seminar
Legendary interior fabricator Ron Mangus is back at it - this time offering a how-to seminar on seat building and design. Believe us, if there's one person you want pick up a few tricks from, it's this guy. His award-winning designs have been featured in magazines from Street Rodder to Super Chevy, and he's also written a couple books himself. … [Read more...] about Ron Mangus Seat Design Seminar
Car Clubs and Shows Can Help Your Shop
Placing an ad in a local newspaper is a great way to advertise your business – if, for instance, you’re a restaurant owner whose target market is virtually anyone who eats. But if you work in the highly specialized field of auto upholstery, you can’t afford to waste valuable time and money on broad marketing strategies that provide little in return. To be successful, your … [Read more...] about Car Clubs and Shows Can Help Your Shop
Auto Trimmers Sharing Lessons
Wisdom often comes from experience, and a lot of the times those experiences are bad. That’s why when a person, who I consider wise, says “take it from me,” I pay attention. You see, learning the hard way is sometimes the best lesson. Call it a blessing in disguise, but screwing up leaves us with a valuable lesson learned that we won’t soon forget or repeat. In fact, the … [Read more...] about Auto Trimmers Sharing Lessons
TQM & Word-of-Mouth Marketing
Developing and executing a well-planned marketing strategy for your auto upholstery shop can help increase profits and propel it to new levels of success. With so many proven methods available – including fliers, commercials, sponsorships and special promotions – the possibilities are endless. However, none of these marketing tools will make a difference if your business … [Read more...] about TQM & Word-of-Mouth Marketing
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