Hotrod & Restoration magazine recently published its annual automotive industry statistics. The nationwide survey, which gathers data from all sectors of the custom and restoration industry, highlights valuable information that our shops can use to better understand the market – such as average shop sales revenues and busiest months of the year. What stands out the most, … [Read more...] about How Much Do You Charge Per Hour?
Better Business
Billboard Advertising for Less than $100
I recently found out that advertising my auto upholstery shop on a park bench would cost about $500 a month. I was so shocked that I didn’t even bother asking how much a traditional billboard would cost. Then I remembered a clever trick that I saw on a trip to Las Vegas last year. Businesses hired box trucks to drive up and down the strip with giant company ads on them. … [Read more...] about Billboard Advertising for Less than $100
Offering Auto Trim Gift Certificates
Tis the season for auto upholstery? Sure, why not? With Christmas quickly approaching, I’ve had several customers call my shop inquiring about repair or upgrade services to gift a loved one. On the surface this seems like the perfect gift, but I’ve noticed that after only a few minutes of talking with them, the reality of the situation changes their tone and the customers seem … [Read more...] about Offering Auto Trim Gift Certificates
5 Ways Trim Shops Get Paid on Time
There’s nothing more frustrating than a customer who won’t pay a bill on time. It’s inconsiderate at best and financially stifling at worst. While there’s no sure way to avoid tardy customers, you can take steps to limit the problem. Below are five of the best ways auto trim shops can get paid on time. … [Read more...] about 5 Ways Trim Shops Get Paid on Time
3 Ways Trim Shops Avoid Slow Season
For many auto upholstery shops, winter is a slow season. Cold weather keeps customers away and the added expenses of Christmas limit their ability to splurge on cosmetic fixes to their cars. Still, there are ways to ensure that your auto upholstery business doesn’t ground to a halt – but you’ll need to plan ahead (like right now!) … [Read more...] about 3 Ways Trim Shops Avoid Slow Season
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