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Rants & Raves

Making a Case for Antique Sewing Machines

February 19, 2013 By Naseem Muaddi

For as long as I can remember, my auto upholstery shop has had an abundance of antique sewing machines lying around. My father has been collecting them for years. Swap meets, garage sales, flea markets and even curbside trash picking has filled my shop with more machines than I care to count. Most are a century old and serve no purpose but to take up space – or so I thought. … [Read more...] about Making a Case for Antique Sewing Machines

Nissan Answers ‘Do Not Resew’ Inquiries

December 28, 2012 By Nadeem Muaddi

Earlier this year, we reported on Nissan’s controversial use of “do not resew” tags on new vehicle seat covers. Nissan had implemented the restriction without giving an explanation as to why it had been put in place or what other repair options were available to auto trimmers. Not even SEMA was able to get the automaker to comment on the issue. Well, after months of no … [Read more...] about Nissan Answers ‘Do Not Resew’ Inquiries

Chevy Honors the Craft of Auto Upholstery

December 20, 2012 By Nadeem Muaddi

Check out Chevy's teaser video for the 2014 Corvette C7. Not only is it shot in an auto upholstery shop, but Chevy proudly proclaims to honor our craft. … [Read more...] about Chevy Honors the Craft of Auto Upholstery

It’s About Time Car Interiors Matter

August 25, 2012 By Nadeem Muaddi

Karl Greenberg, a journalist for Marketing Daily, recently described car seats as "the Rodney Dangerfield of consideration points...if it's good, you don't notice it; if it's bad, you won't buy the car, regardless of how great the other features are". For years, perceptions like this kept car interiors and the industries behind them at bay. Because the public was more … [Read more...] about It’s About Time Car Interiors Matter

Ford Sets Off Mustang with Recaro Seats

July 2, 2012 By Naseem Muaddi

When Ford’s engineers were designing the cabin for the 2013 Mustang Boss and Shelby Cobra GT500, they knew their GT bucket seats wouldn’t cut it. So they called upon legendary seating manufacturer Recaro for help. … [Read more...] about Ford Sets Off Mustang with Recaro Seats

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