Ford Motor Company is famous for the many strange ways it tests the quality of its car interiors. Case in point, check out this video showcasing its "rollercoaster test," which measures how much g-force drinks placed in its cup holders can withstand before toppling over. … [Read more...] about Ford’s Super Extreme Cup Holder Test
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Adient Wants Your Seat Cover Business
If Adient has its way, auto upholstery shops will soon be out of work — or at least seat cover work. The Detroit-based seating manufacturer has developed a new seat cover that supposedly fits like an OEM product, but is simple enough for any car owner to remove and install. No tools, hog rings or clips required. … [Read more...] about Adient Wants Your Seat Cover Business
Lear: Seats are Uncomfortable by Design
An executive at Lear Corporation, one of the world's largest auto parts manufacturers, recently admitted that car seats are uncomfortable by design, and revealed plans on how his company finally plans to remedy the issue. … [Read more...] about Lear: Seats are Uncomfortable by Design
Elon Musk Says Everyone Needs to Relax
There's been a lot of speculation about how self-driving cars will look, especially on the inside. But Elon Musk, the genius behind Tesla Motors and the aerospace program SpaceX, says everyone needs to relax because cabins aren't going to change all that much. … [Read more...] about Elon Musk Says Everyone Needs to Relax
The Future of Leather is Already Here
Last week's WardsAuto Interiors Conference in Detroit, Michigan, hosted a panel titled "The Future of Premium Materials," during which industry leaders discussed various fabrics, including leather. … [Read more...] about The Future of Leather is Already Here
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