It's not enough to replace a client's convertible soft top. You also need to teach them how to care for it. It's the best way to build credibility and trust, as well as to separate yourself from competitors. … [Read more...] about Every Trim Shop Should Download These Soft Top Care Guides
Car Interior
ILM: Biomaterials Should Target Synthetics, Not Leather
Why are makers of biomaterials, like cactus and mushroom leather, targeting the genuine leather industry instead of manufacturers of synthetic materials made, in part, with fossil fuels? … [Read more...] about ILM: Biomaterials Should Target Synthetics, Not Leather
BMW Designer says Giant Screens are Out
Remember when David Fearnley, lead designer for Bentley Motors, said touch screens aren't luxury? A top BMW designer agrees, and says the fad is almost over. … [Read more...] about BMW Designer says Giant Screens are Out
Make Shoes to Match a Client’s Car Interior
Matt Zheng, a transportation design student in California, recently made a pair of shoes to match the interior of his 1987 Porsche 944 — and now you can too. … [Read more...] about Make Shoes to Match a Client’s Car Interior
Registration Open for the 2022 SEMA Show
Registration for the 2022 SEMA Show in Las Vegas is now open! And yes, we have details. … [Read more...] about Registration Open for the 2022 SEMA Show
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